Jackie Aina Announces New Candle Brand, Forvr Mood

After sharing a very vague post on her Twitter captioned “something is coming” it’s fair for all of us to assume that our fave Jackie Aina was coming out with something popping. Of course, our minds would go straight to the beauty industry considering her collabs with Too Faced, Artist Couture, Elf, and Anastasia Beverly Hills. But no! She switched the game up on all of us!

Jackie Aina is dropping a candle collection! After years of getting our makeup bags in check, she is checking for our homes. Jackie is known for her “black women in luxury” aesthetic. Never shying away from being “extra” or dramatic when it comes to her outfit, hair, or makeup choices. She has been one of my favorite YouTube makeup artists and influencers because she is not afraid of expressing her opinions on problems in the beauty industry. She advocates for the visibility of people of color in the beauty industry, specifically dark skin people. In her past collaborations with beauty companies, her objective was to make certain her products work with a large range of skin complexions.

Report: Lauren Tucker

Tik Tok is the Emerging Platform for Beauty & Fashion Influencers

Tik Tok, the video-sharing service that has had millions download its app in recent years, provides an easy way to share creative videos with others. Essentially anyone can make a Tik Tok video, and the algorithm for the app can help garner views in just a few days. With the effect of Coronavirus on society and the quarantining that followed, influencers, specifically in beauty and fashion, had to find a way to engage with their audience while being confined to limited spaces. Since then, Tik Tok has emerged as a place for these influencers to interact with their followers easily and attain an even larger audience.

On Tik Tok, influencers have gotten very creative with the content they produce. For beauty influencers, one trend they have been doing is “draw a makeup look.” This trend has the influencer’s followers submit drawings of random makeup looks for them to recreate. Beauty influencers then select a few of them and create a compilation of first the drawing, then the actual look executed. Another beauty trend happening on Tik Tok is called, “my makeup if I were in different cliques.” To the tune of “Dirty Harry” by Gorillaz, the influencer will go through a series of looks that fit the theme of the video, making sure to change the look at the right beat. Similarly, fashion influencers have used this song for “outfits I’d wear as a cartoon character,” set up with the same music and beat drops, but this time with coordinating outfits. Popular with both beauty and fashion influencers is the “wipe it down challenge,” in which they approach a mirror, begin to wipe and clean it down, then during a certain part of the music a swipe reveals them completely done up head-to-toe, but reverts back to their normal selves after swiping back. The song that normally goes along with this challenge is, “Wipe It Down” by BMW KENNY.

Even though they are a ton of trends on Tik Tok, the platform is still relatively new and will continue to be a database for emerging trends for the next few years. It has already proven to be a ground for some of the creative content-creating people out there, so one should be excited for the trends it produces in years to come.

Photo Credit: License Global, Youtube,

Report: Charlene Piccio